Manager- Marketing
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Industry
Other
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Category
Digital Marketing
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Location
Lalitpur District, Nepal
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Expiry date
Jul 26, 2026
(2 days left)
Job Description
- Develop and implement the annual ATL marketing strategy aligned with business and sales objectives.
- Plan, execute, and monitor ATL advertising campaigns across various media channels.
- Lead brand-building initiatives and marketing campaigns for new vehicle launches and promotional events.
- Prepare and manage the annual ATL marketing budget, ensuring cost-effective utilization and maximum ROI.
- Coordinate with advertising agencies, media partners, and production vendors to develop and execute creative campaigns.
- Negotiate media buying and advertising contracts to optimize campaign reach and cost efficiency.
- Conduct market research, competitor analysis, and consumer insight studies to identify market opportunities.
- Collaborate with Sales, Dealer Network, Product, and Digital Marketing teams to ensure integrated marketing execution.
- Track campaign performance, analyze marketing KPIs, and prepare monthly and quarterly management reports.
- Ensure all ATL marketing activities comply with corporate brand guidelines and enhance brand awareness and market presence.
