Position: Business Development Officer

Job Description

We are looking for a Business Development Officer to join our team.

Are you passionate about driving growth and creating impactful business strategies? Brand Digital Logic Pvt. Ltd., a leading advertising company, is seeking a dynamic Business Development Officer to join our team!

Key Responsibilities:

• Leads Generation: Generate a minimum of 5 new leads per month through various channels, including networking, industry events, digital marketing, and referrals.
• Leads Conversion: Achieve a conversion rate of 50% for new leads, turning prospects into clients through effective pitching and negotiation.
• Client Onboarding: Ensure the onboarding process for new clients is completed within 2 weeks.
• Facilitate a smooth handover to the Client Servicing Executive within 1 week post-onboarding.
• Point of Contact (POC): Serve as the primary point of contact for clients during the onboarding phase and transition to the Client Servicing Executive.
• Debriefing and Pitching: Actively participate in client debriefing sessions and pitch meetings, presenting proposals and solutions tailored to client needs.
• Timely Billing and Payments: Ensure timely billing and follow-up on payments, maintaining accurate records and communication with clients and internal finance teams.
• Client Requirement and Brief Collection: Collect detailed client requirements and briefs, ensuring all information is accurately documented and communicated to relevant teams.
• Client Feedback: Acquire feedback from existing clients every month to assess satisfaction levels and identify areas for improvement.
• Client Satisfaction Categorization: Categorize existing clients based on satisfaction levels using the following metrics:

1.  Green: At least 80% of the existing client base
2.  Yellow: No more than 10% of the existing client base
3.  Red: No more than 10% of the existing client base
4.  Maintain and utilize a checklist for categorization.

• Client Business Categorization:

1. Divide current clients into Tier 1, Tier 2, and Tier 3 based on the business they provide.
2. Maintain and utilize a checklist for categorization.

• Upselling and Cross-selling: 

1. Identify opportunities for upselling and cross-selling to existing clients.
2. Engage in pitching, idea generation, and brainstorming sessions to develop proposals that add value to clients.

Qualifications:

• Bachelor’s degree in Business Administration, Marketing, or a related field.
• Master’s degree in Business Administration, Marketing, Advertising, or a related field is preferred.
• Proven experience in business development, sales, or marketing of 2-3 years, preferably in the advertising industry.
• Strong communication and interpersonal skills.
• Excellent negotiation and presentation abilities.
• Ability to work independently and as part of a team.
• Proficiency in Microsoft Office Suite and CRM software.
• Creative thinking and problem-solving skills.

Why Join Us?

At Brand Digital Logic Pvt. Ltd., we foster a collaborative and innovative work environment. You’ll have the opportunity to make a significant impact on our growth while working with a talented team.

If you are ready to take the next step in your career and contribute to our success, we want to hear from you!

How to Apply:

Please send your resume and a cover letter outlining your qualifications and interest in the position to:

Email: [email protected] with the subject line "Business Development Officer Application."