Position: Social Media Manager

Job Description

Ascend Spark is seeking a passionate and skilled Social Media Manager to join our growing team in New Baneshwor, Kathmandu.

About Us:

We specialise in crafting impactful digital marketing solutions, helping businesses flourish in the digital age. We believe in innovation and excellence, reflected in our website.

Roles and Responsibilities

• Create comprehensive social media plans tailored to each client's business goals, target audience, and brand voice.
• Design and implement social media campaigns to promote brand awareness, engagement, and conversions.
• Produce high-quality, engaging content, including graphics, videos, blog posts, and social media posts.
• Develop and maintain a content calendar to ensure consistent and timely posting across all social media platforms.
• Write compelling and brand-aligned copy for social media posts, ads, and campaigns.
• Engage with Audiences: Monitor and respond to comments, messages, and mentions across social media platforms to foster a positive community and manage customer relationships.
• Address any negative feedback or comments professionally and swiftly to protect and enhance the client’s online reputation.
• Track Performance Metrics: Use social media analytics tools to monitor and report on key performance indicators (KPIs) such as engagement, reach, conversion rates, and ROI.
• Analyse data to understand what works and what doesn't, and adjust strategies accordingly to optimize results.
• Social Media Advertising: Plan and execute paid social media advertising campaigns, including budgeting, targeting, and ad creation.
• Conduct A/B tests on social media ads and content to determine the most effective strategies.
• Client Communication: Regularly update clients on campaign progress, performance metrics, and any necessary adjustments to the strategy.
• Work closely with other departments such as SEO, content marketing, and graphic design to ensure a cohesive and integrated marketing approach.
• Industry Trends: Stay updated on the latest social media trends, tools, and best practices to keep clients ahead of the curve.
• Monitor competitors’ social media activities to identify opportunities and threats for clients.
• Creativity: Ability to think outside the box and generate innovative ideas to engage the audience.
• Strong ability to interpret data and translate it into actionable insights.
• Excellent verbal and written communication skills to effectively convey ideas and feedback.
• Ability to manage multiple projects simultaneously, ensuring they are completed on time and within budget.
• Familiarity with social media management tools (e.g., Postly, Loomly), and advertising platforms (e.g., Facebook Ads Manager).

What We Offer:

• Full-time position: Monday to Friday, 7 AM to 3 PM. Competitive compensation: Based on your experience and expertise. Supportive learning environment: Grow your skills and tackle real projects. Meaningful impact: Contribute directly to our success. Mentorship: Learn from experienced professionals. Perks: Free snacks, tea, coffee, and food.