Digital Marketing Specialist
- No. of Openings 1
- Industry Distributor
- Category Digital Solution
- Location Buspark, Kamalbinayak, Bhaktpur, Bhaktapur, Bhaktapur District
- Job Level Mid Level
- Salary NRS (20k-25k) Monthly (Negotiable)
- Education Level Bachelors
- Desired Candidate Both(Female, Male)
- Experience 2 + years
- Expiry date Jan 14, 2025 (9 days left)
- Vehicle License Yes (Preferred)
- Skills Digital Marketing, Marketing Strategy, Product Knowledge, Product Management, Sales and Marketing, Sales and Promotion
Job Description
- Marketing Strategy: Develop and implement comprehensive marketing plans. Conduct market research to identify trends and opportunities. Analyze competitors’ strategies to maintain market relevance.
- Product Promotion: Plan and execute promotional campaigns across digital platforms. Create product launch strategies to maximize reach and engagement. Manage influencer and affiliate marketing programs
- Packaging & Label Design: Collaborate with designers to create attractive and functional product labels. Ensure label designs comply with regulatory and branding guidelines.
- Digital Campaigns: Run and optimize ads on platforms like Google, Facebook, and Instagram. Track campaign performance and suggest improvements
- Content Creation: Develop engaging content for websites, blogs, and social media. Create and schedule email marketing campaigns.
- Analytics & Reporting: Monitor KPIs and prepare performance reports.
- Analytics & Reporting: Use analytics tools to measure ROI and campaign effectiveness.
Job Specification
Responsibilities:
- Develop and execute digital marketing strategies to meet business objectives.
- Manage and optimize campaigns across platforms like Google Ads, Facebook, Instagram, and TikTok.
- Perform SEO/SEM optimization to improve website visibility and traffic.
- Create engaging content for social media, blogs, and email marketing campaigns.
- Analyze and report on campaign performance, providing insights and recommendations.
- Stay updated on industry trends, emerging platforms, and competitor activities.
- Collaborate with designers, copywriters, and other team members to produce high-quality marketing materials.
- Maintain and update the company website, ensuring usability and performance.
Skills and Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- Proven experience as a Digital Marketing Specialist or similar role.
- Proficiency in digital marketing tools (e.g., Google Analytics, Google Ads, Facebook Business Manager).
- Strong knowledge of SEO, SEM, and PPC advertising.
- Excellent communication and content creation skills.
- Familiarity with CRM software and email marketing tools.
- Analytical mindset with strong problem-solving abilities.
- Ability to work independently and as part of a team.
Preferred Qualifications:
- Experience in B2B and/or B2C marketing.
- Basic knowledge of HTML/CSS and website CMS platforms like WordPress.
- Multilingual abilities are a plus
- Add a section for "AI Tools & Platforms" the candidate should know
About Company
LinkEx Export & Logistic Pvt. Ltd. is a leading provider of comprehensive logistics solutions, offering reliable international courier services tailored to both personal and business needs. With a strong global network and a commitment to efficiency, we ensure that your shipments reach their destinations on time and in perfect condition. Our services are designed to simplify complex logistics processes, delivering seamless and cost-effective solutions for businesses and individuals alike.