Marketing Manager
- No. of Openings 1
- Category Digital Marketing
- Location Kathmandu District
- Job Level Mid Level
- Salary Nrs. Monthly (Negotiable)
- Education Level Bachelors
- Desired Candidate Both(Female, Male)
- Experience 2 + years
- Expiry date Apr 21, 2025 (11 days left)
- Vehicle License no
- Skills Digital Marketing, Search Engine Optimization (SEO), Google Analytics, Time Managemeent, Communication skills
Job Description
The Marketing Manager will be responsible for developing, implementing, and overseeing strategic marketing campaigns. You will work closely with the senior leadership team to align marketing efforts with business objectives, overseeing a team of marketing professionals to drive brand awareness, customer acquisition, and overall business growth
- Marketing Strategy Development: Develop and execute comprehensive marketing strategies that align with the company's vision, goals, and target market.
- Campaign Management: Oversee the planning, development, and execution of multi-channel marketing campaigns (digital, print, social media, events, etc.).
- Team Leadership: Lead and manage a team of marketers, guiding them to success by providing mentorship, feedback, and resources to ensure high-quality output.
- Brand Strategy: Define and maintain a strong brand identity, ensuring consistency across all marketing efforts and touchpoints.
- Digital Marketing: Manage and optimize digital marketing channels, including SEO, SEM, social media, content marketing, email campaigns, and paid advertising.
- Market Research & Insights: Conduct market research and competitive analysis to stay ahead of industry trends and better understand customer needs, preferences, and behaviors.
- Budget Management: Manage the marketing budget efficiently, ensuring effective resource allocation and ROI optimization for all campaigns.
- Collaboration: Work closely with cross-functional teams such as sales, product development, and customer service to ensure alignment on messaging and go-to-market strategies.
- Performance Tracking: Monitor and analyze key performance indicators (KPIs) and marketing metrics, making data-driven decisions to adjust strategies and improve results.
- Content Strategy: Oversee content creation, including blogs, videos, white papers, infographics, and other digital assets to support marketing and sales objectives.
- Event Planning: Organize and manage company events, webinars, trade shows, and conferences to build brand presence and foster customer relationships.
Job Specification
- Bachelor’s degree in Marketing, Business, Communications, or related field.
- Knowledge of marketing automation tools (e.g., HubSpot, Marketo) is a plus.
- Strong leadership and team management abilities.
- Deep knowledge of digital marketing strategies and tactics (SEO, SEM, content marketing, social media).
- Excellent communication, presentation, and interpersonal skills.
- Strong analytical skills, with experience in performance tracking and ROI analysis.
- Proficiency in marketing tools (Google Analytics, social media management platforms, CRM systems).
- Ability to think creatively and strategically.
- Project management skills, with the ability to juggle multiple projects and meet deadlines
- Ability to adapt to and thrive in a fast-paced, dynamic environment.
- Strong understanding of customer segmentation and targeting strategies
About Company
Hot Stone is a versatile and comprehensive service provider company that caters to a wide array of businesses and individuals. They offer various services through their different divisions, each specializing in a specific industry. Here are the divisions and the services they provide:
Hot Stone Tech: This division focuses on providing technology-related services to businesses and individuals. They offer services such as software development, web design and development, mobile app development, IT consulting, system integration, cybersecurity solutions, and cloud computing services.
Hot Stone Media: The Hot Stone Media division specializes in media-related services. They offer services like graphic design, video production, animation, branding, digital marketing, social media management, content creation, and advertising campaigns.
Hot Stone Fashion: This division caters to the fashion industry, offering a range of services for fashion businesses and individuals. They provide services such as fashion design, clothing manufacturing, sourcing and supply chain management, brand development, fashion marketing, and e-commerce solutions.
Hot Stone Restaurant: The Hot Stone Restaurant division focuses on providing services specifically for the restaurant and hospitality industry. They offer services like restaurant consulting, menu development, staff training, food and beverage procurement, operational management, and marketing strategies tailored for restaurants.
Overall, Hot Stone aims to meet the diverse needs of businesses and individuals across different industries by offering comprehensive services through their specialized divisions.
